Welcome to the University Advancement Blog! I’m Rob Zinkan, and I have been with Indiana University for 15 years. I currently serve as associate vice president, marketing, and I have the privilege of working with an outstanding team to build a world-class marketing organization for Indiana University.
Before moving to a system-wide role, I was vice chancellor for external affairs at Indiana University East (in my hometown of Richmond) and assistant dean for advancement at Indiana University–Purdue University Columbus (IUPUC). Prior to joining IU, I worked in athletics administration with previous stops at Ashland University and Northwestern State University, both as assistant athletic director for external relations. I have spent my entire career in higher education and have held positions in alumni relations, communications/marketing, and philanthropy, covering each facet of advancement.
My perspective on advancement can be summarized with the “3 R’s.” The discipline advances the mission of an institution by strengthening its reputation, relationships, and resources. With a holistic perspective of advancement, this blog touches on all of those areas. (Please note that all views expressed on this blog are solely mine.)
I have a bachelor’s degree from Wabash College, a master’s degree from Xavier University, and a doctorate from Creighton University. I host Marketing Live on the Higher Ed Live network, serve on the Council for Advancement and Support of Education (CASE) Commission on Communications and Marketing, am a regular contributor to Inside Higher Ed’s Call to Action blog, and am a past chair of CASE Indiana.
My wife and I have four children, and we enjoy the chaos of everyone’s busy lives with their various sports and music activities.